Tra i big winner di Eurobest 2018 con almeno un paio di Grand Prix Carrefour ‘Black Supermarket’, The Times ‘JFK Unsilenced’, France Tv ‘La Forêt – Bet on a murderer’. Il GP Film lo vince l’agenzia interna della BBC
Si è chiusa bene per l’Italia l’edizione 2018 di Eurobest, il premio dedicato alla creatività europea di Lions Festival (Ascential) anche se alla fine non è giunto nessun Grand Prix.
L’agenzia italiana dell’anno è Publicis Milano che si è aggiudicata 11 trofei su 15: 10 con varie campagne per Diesel (Go with the Fake, Keep the world Flawed, Hate Couture) e uno per ‘No more excuses’ per Heineken. Premiate anche McCann Milano con The voice of voices’ per Nemo con 2 argenti e un bronzo e Dlv Bbdo con un oro Film Craft per ‘No more empty desks’ per la onlus Fare x Bene.
Infine menzione speciale per Pierpaolo Bivio, Art Director di Ddb, e Andrea Raia, Art Director di Publicis, bronzo nella competizione Young Creatives.
Sotto tutti i Grand Prix assegnati durante un evento a Londra ieri sera e i premi speciali
QUI TUTTI I PREMI E I CASE FILM
Brand Experience & Activation + Healthcare
Carrefour ‘Black Supermarket’, Marcel Paris, France
Creative Data + Digital Craft + Radio & Audio
The Times/News Uk & Ireland ‘Jfk Unsilenced’, Rothco | Accenture Interactive Dublin, Ireland
Creative Effectiveness
Skittles, Mars ‘Give The Rainbow’, Adam&Eveddb London, United Kingdom
Design
Mercedes-Benz ‘Amber Cube’, Antoni Berlin, Germany
Digital
Beau Monde ‘Bihor Couture’, Mccann Bucharest, Romania
Direct + Entertainment
France Télévisions – France 3 ‘La Forêt – Bet On A Murderer’, Publicis Conseil Paris, France
Film
Bbc One ‘The Supporting Act’, Bbc Creative London, United Kingdom
Film Craft
Red Cross ‘Hope’, Blur Films, Sra. Rushmore Madrid, Spain
Glass: The Award For Change + Integrated
Libresse/ Bodyform (Essity) ‘#Bloodnormal’, Ketchum + Amvbbdo London, United Kingdom
Innovation
Dot Incorporation, ’Making The World Accessible, Dot By Dot’, Serviceplan Germany Munich, Germany
Media
Dnb ‘The Animals’ Own Emergency Number’, Try Oslo, Norway
Mobile
S Group ‘Block Wish’, S-Group + Sok Helsinki, Finland
Outdoor
Microsoft Xbox / Fifa 18 ‘Football Decoded’, Mccann London, United Kingdom
Pr
Ladbible/The Plastic Oceans Foundation, ‘Trash Isles’, Amvbbdo London, United Kingdom
Print & Outdoor Craft + Print & Publishing
Stabilo International ‘The Remarkable Edith’, ‘The Remarkable Katherine’, ‘The Remarkable Lise’, Ddb Düsseldorf
Grand Prix For Good
Ngo Womans Right Center ‘#Unwanted’, Mccann Belgrade, Serbia
Young Creatives
Danimarca (Oro), Russia (Argento), Italia (Bronzo, Pierpaolo Bivio, Art Director, Ddb, Andrea Raia, Art Director, Publicis)
Network Of The Year
1. Publicis Worldwide
2. Ddb Worldwide
3. Mccann Worldgroup
Agency Of The Year
1. Rothco | Accenture Interactive, Dublin
2. Publicis Conseil, Paris
3. Amvbbdo, London
Independent Agency Of The Year
1. Try, Norway
2. Jung Von Matt/Limmat, Switzerland
3. Herezie, Paris
Media Network Of The Year
1. Phd Worldwide
2. Carat
3. Havas Media Group
The Eurobest Golden Palm
1. Blinkink, United Kingdom
2. Blur Films, Spain
3. Henry, France
Country Agency Of The Year
1. Happiness Brussels, An Fcb Alliance, Belgium
1. Geometry Global, Czech Republic
1. &Co, Denmark
1. Tbwa\Helsinki, Finland
1. Publicis Conseil, France
1. Ddb Düsseldorf, Germany
1. Publicis Italy, Italy
1. Try, Norway
1. Mccann Bucharest, Romania
1. Cheil Worldwide, Spain
1. Abby Priest, Sweden
1. Jung Von Matt/Limmat, Switzerland
1. Wieden+Kennedy Amsterdam, The Netherlands
1. Amvbbdo, United Kingdom
