Ricondizionare oggetti per riusarli è di tendenza e Renault ne approfitta per ricordare che lo fa da molti decenni. Il 60” che ricorre all’estetica degli anni ’60 e a un montaggio da musical per la regia di Martin Werner è firmato Publicis Conseil.
CREDITS:
Renault – Advertiser managers Arnaud Belloni
Laurent Aliphat
Hortense Isnard
Céline Perrin
Publicis Conseil
CEO: Agathe Bousquet
President overseeing creativity: Marco Venturelli
Creative directors: Marcelo Vergara, Gurvan Prioul
Art Directors: Matthieu-Alexandre Enou (print), Pierre Dumont (print), Clément Salgado (print), Laura Aondio (film)
Copywriter: Francesca Vitello (film)
Director Renault Tv production: Caroline Petruccelli
Agency producer: Sarah Bouadjera
Account managers: Hugues Reboul, Grégoire Verdet, Gaëlle Morvan, Aurélie Guine, Laurent Enet
Film Production
Director: Martin Werner
DOP: Sebastian Blenkov
Production: HENRY / Hugo Diaz
Line Producer: Camille Havard Bourdon
Prod exe: Boogie films
Post production: Prodigious / Jean-Philippe Tapia & Vincent Bordier with the collaboration of Everest & McMurphy
Editor: Benjamin Weill
Sound editor : Mathieu Caplane
Sound : Start Rec / Alex Jaffray/ Mathieu François/ Valery Pellegrini
Photo Production
Photographer: Emir Haveric
Production: Prodigious
Producer : Caroline Peyramaure
Production manager : Guillaume Rizo